Fresh ideas for fundraising drives

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Every year I participate in at least a couple of fundraising drives for Charities that are close to my heart. I’m also asked to donate regularly from my friends and family or participate in the campaigns that are close to their heart. And while I’d like to give money to everyone, sometimes it is just not feasible.

It made me start to think about how to successfully reach out to my friends and family when I’m looking to support my cause. It’s likely that most of these people are being contacted often to give money, so how can I stand out and show them that my cause is worth it?

Mitch Joel at Twist Image makes a great point that while using social media tools to get your message out there is a great strategy – it can sometimes be a lazy way of communicating. Blasting out form emails, or linking to your fundraising page on your Facebook or Twitter is probably not going to get you any extra dollars. Mitch has some great tips/ideas on how to make your efforts stand out, and hopefully reach your friends, family and colleagues with a stronger message. Click here for more of his great ideas.

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